Strategic Plan

Our Strategic Plan – 2025-2030

Our Strategic Plan – 2025-2030

Together, We’re Growing to Support More Families Than Ever

At Ronald McDonald House BC & Yukon, our mission is simple but powerful: to keep families close when they need it most. Over the past five years, we’ve strengthened services, expanded our reach, and laid the foundation for bold new growth. Now, we’re entering an exciting new chapter—one focused on helping more families, in more communities, than ever before. From opening new Family Rooms in Kamloops and Prince George, to doubling our capacity in Vancouver with Willow House, to enhancing the programs that bring comfort, stability, and hope—every step forward is driven by a single goal: ensuring no family faces their child’s health journey alone.

2025 – 2030 Strategic Plan

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